Hi there! My name is Pip van Gelderen and I founded Studio Pelle in 2020, a visual design studio based in Rotterdam, NL.
About the artist
As a visual and graphic designer, I get inspired from societal and contemporary changes happening around me. With a critical eye, in combination with extensive contextual and theoretical research, I develop and conceptualise my work.
I translate my observations on society into visual work in an outspoken and straightforward matter by using illustrations, collages and a mix of digital and analogue techniques. The goal of my work is to shed light onto complex social situations in a light-hearted and approachable manner. With a touch of humour and a serious undertone. 
In 2020, I established Studio Pelle with the purpose of creating commissioned visual designs. As a graphic designer, my passion lies in the realm of branding & storytelling. Are you looking for a designer who can help you bring your concepts alive? Feel free to contact me :)
PUBLICATIONS & AWARDS

BNO DD Yearbook Publication
Open Call (Off) Balance 
With the work "NO ENTRY"

Haagse Media Awards 2024
Nominee
The Eyes of AI 
Zend Mediafestival, PIP Den Haag, Beeld & Geluid Den Haag
Graduation Film Festival 
Kino Rotterdam 
3 -6 July 2024

Graduation Show 
Willem de Kooning Academy 
3 - 6 July 2024
RELEVANT EDUCATION & EXPERIENCE 

Bachelor of Arts in Graphic Design
Willem de Kooning Academy, Hogeschool Rotterdam                                    
2019 - 2024
Graduated Cum Laude  

Board Member '24/'25
Feminer 
Head & Operational Manager of Marketing and Media 

Collective Exhibition 
Collective Communities: The Autonomous Fabric of Rotterdam
Roodkapje Rotterdam
2024

Internship Digital Production and Design
180 Amsterdam and DDB Amsterdam
2023

Minor Contexts and Situatedness 
Willem de Kooning Academy, Hogeschool Rotterdam
2023

Founded Studio Pelle 
Graphic and Visual Design Studio based in Rotterdam, NL.
2020

Practice Minor Branding - Commercial Practices
Willem de Kooning Academy, Hogeschool Rotterdam                                    
2021

Kunstklas                                                                                                                                      
Royal Academy of Art/Koninklijke Academie van Beeldende Kunsten, Den Haag                   
2012 / 2013
Clients:
Willem de Kooning Academy, Stichting Hierdoor tot Hoger, Erasmus Medisch Centrum, The Hague Humanity Hub, HV Advocaten, Hogeschool Rotterdam, 180 Amsterdam, POW!WOW! Rotterdam, Inside Out Fitboxing Rotterdam, The Trainee Club, Theater Amstelveen. 
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